| 000 | nam a | |
| 001 | 2210080675071 | |
| 005 | 20091120140333 | |
| 008 | 070413s2007 ohua 001 0 eng d | |
| 020 | ▼a0324408080 (pbk.) | |
| 020 | ▼a9780324408089 | |
| 035 | ▼a(KERIS)BIB000010881080 | |
| 040 | ▼a211061▼d221008 | |
| 082 | ▼a658.802▼222 | |
| 100 | ▼aShimp, Terence A. | |
| 245 | 00 | ▼aIntegrated marketing communications in advertising, promotion /▼cTerence A. Shimp. |
| 250 | ▼a7th ed. | |
| 260 | ▼aAustralia ;▼aMason, OH :▼bSouth-Western/Cengage Learning,▼cc2007. | |
| 300 | ▼axx, 629 p. :▼bcol. ill. ;▼c28 cm. | |
| 500 | 00 | ▼a"International student edition" - cover. |
| 504 | ▼aIncludes bibliographical references and indexes. | |
| 541 | ▼cGift;▼a이계남 도서출판 한경사 대표;▼d2009.06.22▼e(W0181249) | |
| 591 | ▼a졸업동문 이계남(한경사 대표) 기증도서: 2009 6.22 | |
| 650 | ▼aSales promotion. | |
| 650 | ▼aCommunication in marketing. | |
| 650 | ▼aAdvertising. | |
| 950 | 0 | ▼c(기증도서) |
Integrated marketing communications in advertising, promotion
Material type
단행본 서양서
Title
Integrated marketing communications in advertising, promotion
Author's Name
판 사항
7th ed.
Publication
Mason, OH : South-Western/Cengage Learning c2007.
Physical Description
xx, 629 p : col. ill. ; 28 cm.
Keyword
"International student edition" - cover. / Includes bibliographical references and indexes.
Holdings Information
Call no. : 658.802 S423I7
RReservation
MMissing Book Request
CClosed Stack Request
IInter-Campus Loan
CPriority Cataloging
PPrint
| Registration no. | Call no. | Location Mark | Location | Status | Due for return | Service |
|---|---|---|---|---|---|---|
|
Registration no.
W0181249
|
Call no.
658.802 S423I7
|
Location Mark
G
|
Location
부민보존서고
|
Status
대출가능
|
Due for return
|
Service
|