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21 . Academic Journal
도시 지역(region)에 대한 감정 평가와 이용 경험 차별성이 장소경쟁력 평가에 미치는 영향 연구
저자
by
이효복(Seo-hye Park)
;
박서혜(Hyo-bok Lee)
.
소스
광고PR실학연구 15. 1 (2022): 104-136.
Full Text(스콜라)
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24 . Academic Journal
오픈소스(Open Source)를 매개로한
도시브랜드
의 플렉서블 아이덴티티 경험 연구
A study on the flexible identity experience of city brands through open source
저자
by
윤혜진 / Yoon Hyejean
.
소스
커뮤니케이션 디자인학연구 / Journal of Communication Design
. Jan 31, 2022 78:52
Full Text (KISS)
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23 . Academic Journal
도시 브랜드의 전략적 활용을 위한 빅데이터 분석 : 서울시 도시 브랜드 'I SEOUL U' 사례
저자
by
임혜원 (Haewen Lim)
.
소스
한국콘텐츠학회논문지
. 2022-01 22(1):197-213
Full Text (DBPIA)
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23 . Dissertation/ Thesis
지역관광거점도시의
도시브랜드
와 소셜미디어 빅데이터 연구 / The City Brand and Social Media Big Data in Local Tourism Hub Cities
저자
by
김미림 / KIM MIRIM
.
소스
Full Text (dCollection)
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23 . Academic Journal
플렉서블 도시 브랜드 아이덴티티 강원도와 - 도내 기초지자체의 심벌마크 분석
Flexible City Brand Identity - Analysis of the visual identity of metropolitan and basic local governments
저자
by
이철
;
Lee, Cheol
.
소스
일러스트레이션 포럼, 12/31/2021, Vol. 69, p. 155-164
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24 . Academic Journal
강원도 폐광지역
도시브랜드
포지셔닝 - 정선, 태백, 영월, 삼척을 중심으로
A Study on the Positioning of Urban Brands in Abandoned Mine Areas - With Jeongseon, Taebaek, Yeongwol, and Samcheok at the center
저자
by
김소영
;
이철
;
Kim, So Young
;
Lee, Cheol
.
소스
일러스트레이션 포럼, 12/31/2021, Vol. 69, p. 175-184
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26 . Academic Journal
경기도 지자체
도시브랜드
이미지 제고를 위한 CI, BI, VI 차별화에 관한 연구
A Study on CI, BI and VI Differentiation for Improving City Brand Image of Local Government in Gyeonggi-do Province
저자
by
류미영 / Ryu¸ Miyoung
;
장영호 / Jang¸ Youngho
;
김주연 / Kim¸ Jooyun
.
소스
한국공간디자인학회 논문집 / Journal of the Korea Institute of the Spatial Design
. Oct 30, 2021 16(7):87
Full Text (KISS)
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25 . Academic Journal
팬데믹 시대,
도시브랜드
인식에 영향을 미치는 요인
저자
by
강명선 (Myoung sun Kang)
;
박명환 (Myounghwan Park)
;
강주현 (Ju Hyun Kang)
;
황성욱 (Sungwook Hwang)
.
소스
지역과 커뮤니케이션
. 2021-08 25(3):5-39
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26 . Dissertation/ Thesis
문화관광상품이
도시브랜드
와 추천의도에 미치는 영향에 관한 한‧중 비교 연구 / A comparative study between Korea and China on the effect of cultural tourism products on city brand & recommendation intention
저자
by
조량 / ZHAO LIANG
.
소스
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23 . Dissertation/ Thesis
도시브랜드
아이덴티티 개발을 위한 기호학적 분석 및 디자인 제안 / Design Proposal with Semiotic Analysis to Develop the Identity of the City Brand
저자
by
황윤정
.
소스
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