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11 . Dissertation/ Thesis
도시 브랜딩 문화관광 요소가 재방문 의도에 미치는 영향에 관한 연구 / The Study on the City Branding Cultural Tourism Factors Influencing Revisit Intention
저자
by
장태형 / Jang, Tae Hyung
.
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13 . Dissertation/ Thesis
도시인지도에 따른
도시브랜드
가치와
도시브랜드
개성이 도시매력도 평가에 미치는 영향 / The Effect of City Brand Value and City Brand Personality on City Attractiveness Evaluation based on the City Awareness
저자
by
최삼섭 / Choi Samseob
.
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13 . Dissertation/ Thesis
디지털미디어 플렉서블 아이덴티티 기반
도시브랜드
디자인 전략 연구 / A Study on City Brand Design Strategy Based on Digital Media Flexible Identity
저자
by
유은주 / Yu, Eun Ju
.
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13 . Academic Journal
문화요소 기반의
도시브랜드
디자인 개발전략 연구 -남원문화도시
도시브랜드
개발을 중심으로-
A Study on the Urban Brand Design Development Strategy Based on Cultural Elements -Focusing on the Development of Urban Brand Design in Namwon Culture City
저자
by
이태은 / Lee Tae-eun
.
소스
커뮤니케이션 디자인학연구 / Journal of Communication Design
. Jan 01, 2023 82:446
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13 . Academic Journal
문화도시 특성이 도시정체성과
도시브랜드
형성에 미치는 영향에 관한 연구 : 부천 문화도시를 중심으로
저자
by
이지현 (Lee, ji-Hyeon)
;
류승완 (Ryu, Seung-Wan)
.
소스
문화산업연구
. 2022-12 22(4):95-104
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14 . Dissertation/ Thesis
청두시 ‘판다의 고향’ 도시 브랜드 사례연구 / A Case Study of "Hometown of Pandas" City Brand in Chengdu City
저자
by
ZHANG YAQIAN
.
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13 . Dissertation/ Thesis
관광도시의 브랜드 개성 활성화에 대한 연구 : 중국 ‘웨강아오 대만구(粵港澳大灣區)’ 중심으로 / A Study on the Activation of Tourist City Brand Personality: Focused on ‘Guangdong-Hong Kong-Macao Greater Bay Area’
저자
by
주월동 / ZHOU, YUETONG
.
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13 . Academic Journal
조직의 통합 커뮤니케이션 시스템 구축: 강남구청 정책홍보조직 재구축 사례 연구
Establishment of an integrated communication system within the organization for effective communication with the environment: A case study of the reconstruction of the Gangnam-gu Office’s policy and public relations organization
저자
by
박종민 / Park Jongmin
;
손상희 / Shon Sanghee
;
홍순언 / Hong Soonun
.
소스
사회과학연구 / Journal of Social Science
. Apr 30, 2022 48(1):1
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15 . Academic Journal
도시브랜드
유형 분석을 통한 아이덴티티 개발 전략 연구 - 포천시
도시브랜드
개발을 중심으로 -
A Study on the Development Strategy of Identity through the Analysis of City Brand Types - Focusing on the Development of City Brands in Pocheon-si -
저자
by
장창식 / Jang Chang Shik
.
소스
상품문화디자인학연구 (KIPAD논문집) / Journal of Cultural Product & Design
. Mar 31, 2022 68:141
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13 . Academic Journal
부천시
도시브랜드
상징체계 정립을 위한 전략방안 고찰
A Study on Strategic Plans for Establishing Bucheon City's Urban Brand Symbol System
저자
by
윤혜진
;
오유리
;
Yoon Hye Jean
;
Oh Yuri
.
소스
브랜드디자인학연구, 03/31/2022, Vol. 20, Issue 1, p. 109-120
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