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1 . Academic Journal
게임 유통 플랫폼의 특성이 만족도 및 지속적 이용 의도에 미치는 영향
Effects of Game Distribution Platform Characteristics on Satisfaction and Continuous Use Intention
저자
by
왕동
;
추강
.
소스
멀티미디어학회논문지, 26(5), pp.681-691 May, 2023
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4 . Academic Journal
디지털 광고의 감성 디자인이 소비자의 공감력, 광고 호감도 및 구매 의도에 미치는 영향
The Effect of Emotional Design of Digital Advertising on Consumer Empathy, Ad Liability, and Purchase Intention
저자
by
왕동
;
추강
.
소스
한국디자인리서치, 8(1), 26, pp.272-283 Mar, 2023
Full Text (스콜라)
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4 . Academic Journal
굿즈상품 디자인이 브랜드이미지와 구매의도에 미치는 영향에 관한 연구: 스타벅스를 중심으로
A Study on the Impact of the Goods Designs upon Brand Images and the Intent to Purchase: Focusing on Starbucks
저자
by
왕동
;
추강
.
소스
아시아태평양융합연구교류논문지, 9(2), 58, pp.145-159 Feb, 2023
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4 . Academic Journal
지속 가능한 패키지가 브랜드 태도, 호감도 및 소비자의 구매의도에 미치는 영향
The impact of sustainable packages on brand attitudes, affinity and consumer buying intentions
저자
by
왕동
;
추강
.
소스
한국디자인리서치, 7(4), 25, pp.376-387 Dec, 2022
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4 . Academic Journal
대학교 중국어의 창업교육환경, 학습목적, 지적성과 간의 구조적 관계 분석
Structural relationship analysis between Entrepreneurial educational environment, learning purpose, and intellectual performance of university Chinese
저자
by
장휘
;
추강
;
왕동
;
Hui Zhang
;
Kang Zou
, et al.
소스
창업융합컨설팅연구, 03/31/2022, Vol. 1, Issue 1, p. 11-18
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7 . Academic Journal
모바일 스토리텔링 영상광고의 구성요소 및 소구방식에 소비자 미치는 영향에 관한 연구
A Study on the impact of about mobile advertising component of the storytelling image
저자
by
추강
;
왕동
;
장청건
;
ZOU KANG
;
WANG DONG
, et al.
소스
한국브랜드디자인학회 학술대회, 06/25/2018, p. 62-66
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7 . Academic Journal
중국 전통문양을 활용한 심볼마크 디자인에 관한 연구 - 베이징 난루오꾸샹(南锣鼓巷)을 중심으로
A Study on the Symbol Mark Design by Chinese Traditional Patterns - Focus on Bei Jing Nan Luo Gu Xiang(南锣鼓巷)
저자
by
추강
;
김선화
;
ZOU KANG
;
Kim Sun Hwa
.
소스
한국디자인포럼, 08/30/2014, Vol. 44, p. 359-370
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6 . Academic Journal
중국 전통문양을 활용한 심볼마크 디자인에 관한 연구 - 베이징 난루오꾸샹(南?鼓巷)을 중심으로 -
A Study on the Symbol Mark Design by Chinese Traditional Patterns - Focus on Bei Jing Nan Luo Gu Xiang(南?鼓巷) -
저자
by
추강 / Zou Kang
;
김선화 / Kim Sun Hwa
.
소스
한국디자인포럼 / Journal Korea Society of Visual Design Forum
. Aug 25, 2014 44:359
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4 . Academic Journal
중국 전통문양을 활용한 심볼마크 디자인에 관한 연구 - 베이징 난루오꾸샹(南锣鼓巷)을 중심으로 -
A Study on the Symbol Mark Design by Chinese Traditional Patterns - Focus on Bei Jing Nan Luo Gu Xiang(南锣鼓巷) -
저자
by
추강
;
김선화
.
소스
한국디자인포럼, 0(44), pp.359-370 Aug, 2014
Open Access (KCI)
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