The Lancet Planetary Health 6 (2022) 8 The Lancet Planetary Health, 6(8), e658-e669 Mason-D'Croz, D, Barnhill, A, Bernstein, J, Bogard, J, Dennis, G, Dixon, P, Fanzo, J, Herrero, M, McLaren, R, Palmer, J, Rieder, T, Rimmer, M & Faden, R 2022, ' Ethical and economic implications of the adoption of novel plant-based beef substitutes in the USA : a general equilibrium modelling study ', The Lancet Planetary Health, vol. 6, no. 8, pp. e658-e669 . https://doi.org/10.1016/S2542-5196(22)00169-3 The Lancet Planetary Health, 6(8), e658-e669. Elsevier BV