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1 . Academic Journal
How is automated and self-driving vehicle technology presented in the news media?
저자
by
Penmetsa, Praveena
;
Okafor, Sunday
;
Adanu, Emmanuel
;
Hudnall, Matthew
;
Ramezani, Somayeh Bakhtiari
, et al.
소스
In
Technology in Society
August 2023 74
Full Text (ScienceDirect)
Web of Science
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7 . Conference
Non-Invasive Screen Exposure Time Assessment Using Wearable Sensor and Object Detection
저자
by
Li, Xueshen
;
Holiday, Steven
;
Cribbet, Matthew
;
Bharadwaj, Anirudh
;
White, Susan
, et al.
소스
2022 44th Annual International Conference of the IEEE Engineering in Medicine & Biology Society (EMBC) Engineering in Medicine & Biology Society (EMBC), 2022 44th Annual International Conference of the IEEE. :4917-4920 Jul, 2022
Full Text (IEEE)
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7 . Academic Journal
Parasocial Interaction Message Elements and Disclosure Timing in Nano- and Microinfluencers' Sponsored Content As Alternative Explanations for Follower Count's Influence on Engagement.
저자
by
Zijian Harrison Gong
;
Holiday, Steven
.
소스
Journal of Interactive Advertising; 2023, Vol. 23 Issue 4, p374-387, 14p
Scopus
Find it @ DONGA
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4 . Academic Journal
How they got to Sesame Street : Children's Television Workshop's appropriation of advertising tactics for effective childhood literacy education.
저자
by
Holiday, Steven
.
소스
Journal of Early Childhood Literacy
. Dec2023, Vol. 23 Issue 4, p529-557. 29p.
Web of Science
Scopus
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3 . Academic Journal
Examining the effects of addressable TV advertising on children and their parents.
저자
by
Brinson, Nancy H.
;
Holiday, Steven
;
Park, Haseon
;
Lyu, Yuanwei
.
소스
International Journal of Advertising
. May2024, Vol. 43 Issue 4, p692-715. 24p.
Web of Science
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6 . Academic Journal
Shared and Distinct Selfie Motivations between China and the U.S. and the Distinguishing Influence of Nationality and Cultural Dimensions.
저자
by
Lyu, Yuanwei
;
Holiday, Steven
.
소스
Journal of Intercultural Communication Research; Feb2023, Vol. 52 Issue 1, p79-98, 20p, 4 Charts
Scopus
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4 . Academic Journal
A lot like the other: Parents' consumer responses to brand-modified product placements in children's programming.
저자
by
Zijian Gong
;
Holiday, Steven
.
소스
Journal of Media Literacy Education
; 2021, Vol. 13 Issue 1, p41-55, 15p
EBSCOHost PDF
Scopus
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4 . Academic Journal
A Multimodal Emotion Perspective on Social Media Influencer Marketing: The Effectiveness of Influencer Emotions, Network Size, and Branding on Consumer Brand Engagement Using Facial Expression and Linguistic Analysis.
저자
by
Holiday, Steven
;
Hayes, Jameson L.
;
Park, Haseon
;
Lyu, Yuanwei
;
Zhou, Yang
.
소스
Journal of Interactive Marketing
. Nov2023, Vol. 58 Issue 4, p414-439. 26p.
Web of Science
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7 . Academic Journal
Jack and Jill Be Nimble: A Historical Analysis of an "Adless" Children's Magazine.
저자
by
Holiday, Steven
.
소스
Journal of Advertising; Oct-Dec2018, Vol. 47 Issue 4, p412-428, 17p, 4 Diagrams
Web of Science
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3 . Academic Journal
Understanding the influence of perceived susceptibility to addressable TV advertising targeting children on parents’ purchase intentions
저자
by
Brinson, Nancy H.
;
Holiday, Steven
.
소스
Young Consumers, 2021, Vol. 22, Issue 2, pp. 219-236.
Scopus
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