| 000 | nam a | |
| 001 | 2210080633791 | |
| 005 | 20091127105607 | |
| 007 | ta | |
| 008 | 060428s2006 njua b 001 eng | |
| 010 | ▼a2006295010 | |
| 015 | ▼aGBA456191▼2bnb | |
| 020 | ▼a0471271330 (pbk.):▼cUS$51.95 | |
| 035 | ▼a(KERIS)BIB000010231321 | |
| 040 | ▼d211042▼d211042▼d221008 | |
| 050 | ▼aHF5415.5▼b.K86 2006 | |
| 082 | ▼a658.8/12/0285574▼222 | |
| 100 | ▼aKumar, V. | |
| 245 | 00 | ▼aCustomer relationship management :▼ba databased approach /▼cV. Kumar, Werner J. Reinartz. |
| 260 | ▼aHoboken, NJ :▼bWiley,▼cc2006. | |
| 300 | ▼axxiv, 323 p. :▼bill. ;▼c26 cm. | |
| 504 | ▼aIncludes bibliographical references and index. | |
| 541 | ▼cGift;▼a이계남 도서출판 한경사 대표;▼d2009.06.22▼e(W0181314) | |
| 591 | ▼a등록번호W0196327- 졸업동문 이계남(한경사 대표) 기증도서: 2009 6.22 | |
| 650 | ▼aCustomer relations▼xManagement. | |
| 650 | ▼aCustomer relations▼xData processing. | |
| 650 | ▼aDatabase marketing. | |
| 700 | 1 | ▼aReinartz, Werner J. |
| 950 | 0 | ▼b＄57.95 |
Customer relationship management :a databased approach
종류
단행본 서양서
서명
Customer relationship management :a databased approach
발행사항
Hoboken, NJ : Wiley c2006.
형태사항
xxiv, 323 p : ill. ; 26 cm.
주기사항
Includes bibliographical references and index.
ISBN