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000 camIi
001 2210080832534
003 OCoLC
005 20170929102106
006 m o d
007 cr mn|||||||||
008 160105s2016 enkab ob 001 0 eng d
019 a935333603
020 a9780749473839q(electronic bk.)
020 a0749473835q(electronic bk.)
020 z9780749473822
020 z0749473827
035 a(OCoLC)933741354z(OCoLC)935333603
037 aCL0500000704bSafari Books Online
040 aNbengerdaepncNdNdIDEBKdYDXCPdCDXdEBLCPdUMIdOSUd221008
050 aHF5415.2b.L48 2016eb
072 aBUSx0820002bisacsh
072 aBUSx0410002bisacsh
072 aBUSx0420002bisacsh
072 aBUSx0850002bisacsh
082 a658.4/3223
100 aLeventhal, Barry,eauthor.
245 00 aGeodemographics for marketers :busing location analysis for research and marketing /cBarry Leventhal.
264 aLondon ;aPhiladelphia :bKogan Page,c2016.
264 c짤2016
300 a1 online resource (xxvi, 203 pages) :billustrations, maps.
336 atextbtxt2rdacontent
337 acomputerbc2rdamedia
338 aonline resourcebcr2rdacarrier
490 aMarketing science series
504 aIncludes bibliographical references and index.
505 aAn overview of geodemographics -- Big data and geodemographics -- Key data sources -- Geodemographic classification systems -- Other types of geodemographic discriminators -- The mechanics of using geodemographics -- Applications in various industry sectors -- Choosing a geodemographic classification -- The international perspective -- Creating your own information products -- Looking to the future.
588 aDescription based on print version record.
590 aeBooks on EBSCOhostbAll EBSCO eBooks
650 aMarketing research.
650 aGeodemographics.
650 aConsumersxResearch.
650 aConsumersxResearch.2fast0(OCoLC)fst00876427
650 aGeodemographics.2fast0(OCoLC)fst01743256
650 aMarketing research.2fast0(OCoLC)fst01010284
650 aBUSINESS & ECONOMICS / Industrial Management2bisacsh
650 aBUSINESS & ECONOMICS / Management2bisacsh
650 aBUSINESS & ECONOMICS / Management Science2bisacsh
650 aBUSINESS & ECONOMICS / Organizational Behavior2bisacsh
655 aElectronic books.
776 iPrint version:aLeventhal, Barry, author.tGeodemographics for marketersz9780749473822w(DLC) 2015040199w(OCoLC)910088086
830 aMarketing science series.
856 uhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1135100
938 aEBSCOhostbEBSCn1135100
938 aIngram Digital eBook CollectionbIDEBncis31967142
938 aYBP Library ServicesbYANKn12782335
938 aCoutts Information ServicesbCOUTn31967142
938 aEBL - Ebook LibrarybEBLBnEBL4309761
994 a92bKRKUC
Geodemographics for marketers :using location analysis for research and marketing /Barry Leventhal

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