This paper is focused on deriving the factors explaining “Sageliness within and Kingliness without” spirit of Chinese entrepreneurs on the bases of Chinese Confucianism culture. For example, “The Analects of Confucius”, “Mencius”, “The Golden Mean of the Confucian School”, “The Book of Rites” etc. Then we use Chuang Tzu’s exposition about Sageliness within and Kingliness without, especially the Three Moralities which are Benevolence, Wisdom and Courageous. In order to define the morality of “Sageliness within and Kingliness without”; the thesis makes Benevolence, Wisdom and Courageous as the essential factors of Sageliness within, and makes ‘Honor’ and Courtesy as the essential factors of Kingliness without. According to the intention of definition and the regular pattern of entrepreneurs which is germ, development and maturity, this thesis studies entrepreneurs of ancient times(3 persons), modern times(9 persons), and contemporary age(3 persons) to get the definition of the spirit of “Sageliness within and Kingliness without”.