As a clean and efficient energy storage method, hydrogen is the key direction of future energy storage technology development. This paper proposes a planning model for the hydrogen supply chain and a hydrogen pricing method based on the geographical distribution characteristics of renewable energy source bases. First, the normalized hydrogen production station and hydrogen refueling terminal are planned according to the geographical distribution of local renewable energy stations. Secondly, a route model is established to realize the interconnection between the hydrogen production station and the hydrogen refueling terminal. The actual installed capacity of wind and photovoltaic stations is used as the optimization parameter of each normalized hydrogen production station. The hydrogen demand of each hydrogen refueling station is set according to the local population. Finally, with the equilibrium of supply and demand flow of each normalized hydrogen production station and refueling station in the supply chain as the constraints, a planning model with the goal of the lowest hydrogen retail benchmark price is established. Then, a pricing method for the base price of hydrogen is proposed according to the results of planning optimization. The model and method proposed in this paper are verified and analyzed by constructing an example based on the geographical distribution characteristics of renewable energy bases in Qinghai Province. The results show that the method can provide a valuable reference for hydrogen supply chain planning and benchmark hydrogen pricing.