IMPACT OF RISK AND TRUST ON THE PURCHASE DECISION OF ONLINE SHOPPING CUSTOMERS- A STUDY WITH REFERENCE TO CHENNAI CITY.
- Resource Type
- Article
- Source
- International Journal of Professional Business Review (JPBReview); 2023, Vol. 8 Issue 4, p1-10, 10p
- Subject
ONLINE shopping TRUST CITIES & towns CONSUMER behavior CONSUMER confidence CONSUMERISM - Language
- ISSN
- 25253654