New media serious games are a branch of new media games. A significant feature of new media serious games is their emphasis on social problems and promotion of social responsibility. As new media serious games have the advantage of “teach through lively activities,” they are widely used in education trainings, military strategies, social welfares, etc. Further, social aesthetic functions are an important feature of these games. This essay focuses on the basic features and design methods with regards to the aesthetic functions of new media serious games.