Enabling the Success ofDiversity Management Programs in Cross-Cultural Context in Global Hospitality Management
- Resource Type
- Article
- Authors
- Hakan Sezerel (phd)
- Source
- 문화관광연구 / The Journal of Culture & Tourism Research. Jun 30, 2020 22(1):17
- Subject
- Diversity Management
Cultural Dimensions
Global Hotel Industry
- Language
- Korean
- ISSN
- 1229-5337
This paper presents the preliminary findings of the ongoing project on the underpinning values that affects the success of diversity programs in global hospitality industry. The global hotel chains investing abroad, faces workforce problems that are unique to the host country. Managing diversity is one of the chief problems in a multicultural hotel settings accompanying with the lack of talent, cultural intelligence, and customer satisfaction. In the project I attempt to elaborate the limitations of diversity management programs in global hospitality industry depending on the cultural context. The cultural context distinguishes the hotel chains from one another and enables the success of any given program. The study asserts some propositions for diversity programs in tourism and hospitality in cross-cultural settings. The theoretical contribution of the study is to explicate the cultural underpinnings of diversity management and the practical contribution consisted of the adoption of diversity policies and practices in global hospitality industry. Drawing on Hofstede’ cultural dimensions, the study highlights that the uncertainty avoidance and power distance have impact on diversity management programs.