Z世代消费观下购物中心IP活动现状调查与分析——以西安市为例 / Investigation and Analysis of the Current Situation of Shopping Center IP Activities Under the Generation Z Consumption Concept——Taking Xi'an City as an Example
- Resource Type
- Academic Journal
- Source
- 科技创新与生产力 / Taiyuan Science and Technology. (3):14-17
- Subject
Z世代 西安市 购物中心 IP活动 - Language
- Chinese
- ISSN
- 1674-9146