客户集中度视角下营销能力对企业绩效的影响研究 / Research on the Impact of Marketing Capabilities on Enterprise Performance from the Perspective of Customer Concentration
- Resource Type
- Academic Journal
- Source
- 无锡商业职业技术学院学报 / Journal of Wuxi Institute of Commerce. 23(3):48-57
- Subject
营销能力 客户集中度 企业绩效 marketing capabilities customer concentration enterprise performance - Language
- Chinese
- ISSN
- 1671-4806