文化融合视角下品牌文化创新机理——以时尚品牌"李宁"为例 / Innovation Mechanism of Brand Culture from the Perspective of Cultural Integration—A Case Study on Fashion Brand LI-NING
- Resource Type
- Academic Journal
- Source
- 经济研究导刊 / Economig Rfsearch Cuide. (16):89-93
- Subject
品牌文化 文化融合 "李宁"品牌 创新机理 brand culture cultural integration LI-NING innovation mechanism - Language
- Chinese
- ISSN
- 1673-291X