This report provides a wide range of new evidence to show how Bury Market successfully fulfils an important role in providing affordable and high quality food and a range of other goods, as well as serving as a supportive and welcoming community asset, in particular for the elderly and lower-income residents of Bury. It is one of three reports documenting evidence from the Markets4People research project1 about the wide-ranging economic, social and cultural benefits produced by three of the UK’s largest and strongest traditional retail markets. Building on previous research, the reports bring a new focus on the importance of markets from the perspective of their existing customers. In each of the three case study markets, the research involved a survey of 500 market users (capturing a representative sample in terms of age, gender and ethnicity), two focus groups with selected user groups and around 10 interviews with key local actors, to contextualise the findings. Bury Market was selected for this research as one of three exemplary case studies well-placed to demonstrate the wide-ranging economic, social and cultural benefits of traditional markets in the UK. Bury Market is one of the best known markets in the North of England. A very large market with approximately 365 stalls, it has frequently won awards, including most recently being voted Britain’s Favourite Market in 2019. It is one of the very few markets in the country that forms the principal attraction of its town or city centre. At the same time, however, the Market faces pressures to modernise as part of wider plans for Bury’s town centre. In 2019 Bury Council established a Task Group to review the Market with the aim of providing improvements involving some new facilities. The Market’s connectivity with other key sites in the town centre is also being examined, with a view to improving its accessibility from transport hubs. In this context, our research has focused on understanding the existing customers’ experience of the Market, including economic, social and cultural aspects, as well as wider governance issues.