In this article, a playful intervention called “There Are No Rules” (TANR) is analyzed on three levels: interactions, play behaviors, and play episodes. In the course of five months, students and staff of University of Tampere engaged with an art installation placed in OASIS, a group work area that also functions as a living lab. The experiment period was recorded on video and photographed by the users and the research team. Combined analysis of the video data and photography data exposed a rich and successful playful intervention, positioning TANR as the centerpiece of a playful office and campus environment. The analysis is further cultivated as a framework for future analysis of similar experiments.