Toward Credible Claims.
- Resource Type
- Article
- Authors
- Porter, Read; Kihslinger, Rebecca
- Source
- Environmental Forum; Jul/Aug2011, Vol. 28 Issue 4, p36-42, 7p
- Subject
- Language
- ISSN
- 07315732
The article discusses the importance of developing a credible aquaculture certification claims and how to attain it. It says that certification system claims play two roles, such as communicating the meaning of aquaculture certification to buyers and establishing the level of performance the certification standards are aimed to create. It states that credible and effective certification systems enhance performance by shielding the interests of the public and the industry.