Contemporary Approaches for Monitoring Food Marketing to Children to Progress Policy Actions.
- Resource Type
- Academic Journal
- Authors
- Kelly B; Early Start, School of Health & Society, University of Wollongong, Wollongong, NSW, Australia. bkelly@uow.edu.au.; Backholer K; Global Centre for Preventive Health and Nutrition, Institute for Health Transformation, Deakin University, Geelong, Australia.; Boyland E; Institute of Population Health, University of Liverpool, Liverpool, UK.; Kent MP; School of Epidemiology and Public Health, Faculty of Medicine, University of Ottawa, Ottawa, ON, Canada.; Bragg MA; Department of Population Health, NYU School of Medicine, New York, NY, USA.; School of Global Public Health, New York University, New York, NY, USA.; Karupaiah T; School of Biosciences, Faculty of Health and Medical Sciences, Taylor's University, Subang Jaya, 47500, Selangor, Malaysia.; Ng S; School of Biosciences, Faculty of Health and Medical Sciences, Taylor's University, Subang Jaya, 47500, Selangor, Malaysia.
- Source
- Publisher: Springer US Country of Publication: United States NLM ID: 101587480 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 2161-3311 (Electronic) Linking ISSN: 21613311 NLM ISO Abbreviation: Curr Nutr Rep Subsets: MEDLINE
- Subject
- Language
- English
Purpose of Review: Protecting children from unhealthful food marketing is a global priority policy for improving population diets. Monitoring the nature and extent of children's exposure to this marketing is critical in policy development and implementation. This review summarises contemporary approaches to monitor the nature and extent of food marketing to support policy reform.
Recent Findings: Monitoring approaches vary depending on the stage of progress of related policy implementation, with resource implications and opportunity costs. Considerations include priority media/settings. marketing techniques assessed, approach to classifying foods, study design and if exposure assessments are based on media content analyses or are estimated or observed based on children's media use. Current evidence is largely limited to high-income countries and focuses on content analyses of TV advertising. Ongoing efforts are needed to support monitoring in low-resource settings and to progress monitoring to better capture children's actual exposures across media and settings.
(© 2023. The Author(s).)